Virtue signaling

If you listen carefully to most semi-serious conversations and read between the lines you will hear people say, why can't you be more like me. New words and phases come into the vernacular on a regular basis and one recent addition confirms that people say why can't you be like me and the phase is virtue signaling. For example, a man writes an article decrying racism. In essence he is saying that it is too bad that others are not like him, that he is virtuous and can point out the error of the ways of others. You can substitute most any word for racism and get the idea.